The real estate market is always evolving, and in 2025, buyers in Saint John, Rothesay, Quispamsis, and surrounding areas are looking for more than just square footage. Today’s homebuyers are focused on functionality, sustainability, and lifestyle-driven features that enhance daily living.
If you’re planning to buy or sell a home in Saint John, understanding these trends will help you make smarter decisions. Buyers will know what features to prioritize, while sellers can highlight or upgrade the aspects that matter most to attract top-dollar offers.
Let’s explore the most in-demand home design and feature trends in 2025.
1. Open-Concept Living (with Defined Spaces)
For years, open-concept living has dominated real estate, and it remains a top trend. Buyers want spaces that feel connected, bright, and versatile.
Open kitchens, dining, and living areas allow families to gather and entertain with ease.
However, unlike the early 2010s, buyers in 2025 also value defined zones within open layouts, a mix of open flow and functional separation.
Sellers can stage spaces with rugs, furniture placement, or shelving to create subtle divisions.
👉 In Saint John’s suburban homes, open-concept layouts are particularly attractive to families moving from older homes with more compartmentalized rooms.
2. Sustainable & Energy-Efficient Features
Eco-conscious living has become mainstream. Buyers are prioritizing homes with energy efficiency and sustainability built in.
Popular upgrades include:
Heat pumps (common in New Brunswick, energy-efficient, and cost-saving)
LED lighting and smart thermostats
Energy Star appliances
Solar panel systems (a growing trend, especially in rural Saint John areas)
High-efficiency windows and insulation
These upgrades don’t just save money on utilities; they make homes more attractive on the resale market.
3. Kitchens Designed for Entertaining
The kitchen has always been the heart of the home, but in 2025, buyers want it to be multi-functional and modern.
Trending features:
Large kitchen islands with seating for gatherings
Quartz countertops (stylish and durable)
Walk-in pantries for extra storage
Smart appliances (fridges that track groceries, ovens with Wi-Fi controls)
Matte finishes and soft, neutral tones with bold accents
If you’re selling in Saint John, small kitchen updates, like new cabinet hardware, a backsplash, or lighting, can make a big impact without major renovations.
4. Spa-Like Bathrooms
Bathrooms are no longer just functional; they’re becoming relaxation retreats.
Key 2025 trends:
Walk-in showers with glass doors
Freestanding tubs
Double vanities
Heated floors (very appealing during New Brunswick winters)
Natural stone or wood accents for a calming, spa-like vibe
Sellers can attract buyers with simple upgrades like new mirrors, fresh lighting, or luxury fixtures.
5. Smart Home Technology
Technology has fully entered the home. Buyers in 2025 expect smart home features that add convenience and security.
Examples include:
Smart thermostats to control heating/cooling remotely
Security cameras and smart locks for peace of mind
Smart lighting systems
Voice-controlled assistants integrated into the home
Even affordable add-ons (like video doorbells) can make a Saint John home stand out in today’s market.
6. Flexible Home Office Spaces
Remote and hybrid work are here to stay. Homebuyers are actively searching for dedicated office spaces.
Homes with extra bedrooms or finished basements are in demand because they offer work-from-home flexibility.
Built-in shelving, good lighting, and soundproofing are major pluses.
Sellers can stage an unused room as an office to appeal to buyers’ needs.
This trend is especially noticeable among buyers relocating to Saint John from larger cities, who may continue remote jobs while enjoying a lower cost of living.
7. Outdoor Living Spaces
In Saint John, where summers are treasured, buyers want to maximize outdoor living.
Popular 2025 features include:
Decks, patios, or covered porches
Outdoor kitchens or BBQ areas
Fire pits and lounge spaces
Low-maintenance landscaping
These upgrades not only add lifestyle value but also extend usable living space beyond the home’s walls.
8. Storage Solutions & Functional Layouts
Practical storage never goes out of style. Buyers are especially drawn to:
Walk-in closets
Mudrooms (ideal for New Brunswick’s winter boots and coats)
Built-in shelving or cabinetry
Garage storage systems
Saint John’s family-oriented communities value functional homes that keep clutter under control.
9. Neutral Palettes with Bold Accents
Design trends for 2025 lean toward neutral foundations (grays, whites, soft earth tones) accented by bold pops of colour.
Accent walls, vibrant backsplashes, or colourful furniture bring personality without overwhelming the space.
Natural materials like wood, stone, and linen are increasingly popular.
This balance of timeless and trendy helps homes feel both modern and welcoming.
10. Multi-Generational Living Spaces
As housing prices rise and family dynamics shift, multi-generational homes are in demand.
Separate basement apartments, in-law suites, or additional living quarters are attractive.
Homes with private entrances or adaptable layouts see higher buyer interest.
In Saint John, where affordability already draws families, this trend is expected to grow.
11. Wellness-Oriented Homes
Wellness is becoming a driving force in home design. Buyers are looking for features that promote health and well-being.
Home gyms or fitness rooms
Air and water filtration systems
Natural light optimization through larger windows and skylights
Biophilic design: incorporating plants and natural textures indoors
Wellness features appeal strongly to younger buyers in Saint John’s market.
12. Low-Maintenance Finishes
Busy lifestyles mean buyers are seeking finishes that are durable and easy to care for.
Examples include:
Luxury vinyl plank flooring (stylish, waterproof, and resilient)
Quartz countertops (scratch-resistant and low-maintenance)
Composite decking (long-lasting outdoor upgrade)
These details matter — especially for families and first-time buyers.
Conclusion
As we move through 2025, buyers in Saint John, Rothesay, and Quispamsis are looking for modern, functional, and lifestyle-enhancing homes. Open-concept layouts, sustainable features, smart technology, and wellness-oriented spaces are leading the way.
For buyers, understanding these trends helps you choose a home that fits your lifestyle today and holds value tomorrow.
For sellers, highlighting or upgrading to meet these demands can set your home apart and attract serious offers quickly.
👉 What feature do YOU value most in a home? Share your thoughts in the comments below, your perspective could help other buyers and sellers in the Saint John area!